If you had only one hour today to spend on an activity to grow your business…
not to service your existing clients, check email, search MLS or any other busy work…
but just one hour to focus on growing your business…what would you do?
Would your time be best spent creating new marketing campaigns for Facebook/Instagram or preparing your newsletter and emailing it to your Sphere? Or planning your next Open House and proactively inviting prospective clients to that? Or calling a past client and inviting them to lunch or coffee?
All of these activities are either Marketing or Prospecting but what’s the difference? And with only one hour to focus your efforts, which would be best?
Click here to download the Strategic Agent Guide to Prospecting vs. Marketing. Both of these activities are important and they’re often confused or considered as the same thing. They are not the same thing. Both activities have the same goal of growing your business but each in a different way with different expectations possible. This guide discusses the differences and how you can effectively balance them to grow your business.